Loewe’s new OLED TV wants to be the ultimate AV experience: each panel is ‘individually calibrated before leaving the factory’, and you can choose custom speaker setups — including the TV being the center of a wireless surround system
- Loewe’s Antares is a 4K OLED TV with triple tuner, HDMI 2.1 and 144Hz VRR
- Selection of wall mounts, floor stands, rotatable table stands and speakers
- From £2,500 (about $3,350 / AU$4,799)
German luxury brand Loewe has unveiled what it calls its “most individual Smart OLED TV to date,” the Loewe Antares. It’s a 4K TV with a modular design that enables you to personalize it to suit your particular preferences.
The Antares TV features interchangeable aluminum onlays with a range of fabric colors, and flexible setup options including a universal table stand, multiple floor stands including a motorized stand, and several wall mount options. The table stand can rotate and offers three height positions.
The TV has Loewe’s Invisible Sound integrated speaker system, but you can specify it with lots of beefier options. You can add the Loewe Soundbar Antares, which is a front-firing 80W soundbar designed specifically for these TVs, and/or an optional subwoofer.
You can also specify your Antares with other Loewe audio products including the multi.room amp, Klang subwoofer, We.BOOST wireless surround sound system and the we.BOOST center speaker, though the TV itself can be the center speaker in the wireless surround system if you prefer.
Loewe Antaras: key features and pricing
Each Antares TV has a 4K OLED panel that’s been “individually calibrated before leaving the factory” according to Loewe. Loewe is one of the few companies that gets raw OLED panels from LG Display and finishes the manufacturing itself, but the company confirmed that this is an OLED EX panel with Double Rate Driving technology, which suggests it’s the same panel tech used in the five-star (albeit cheaper) LG C6 OLED TV, plus whatever finishing touches and calibration Loewe has added.
There’s support for both Dolby Vision IQ and HDR10+ Adaptive when it comes to HDR. There’s a dual-channel, triple-tuner setup with USB recording, parallel TV viewing and timeshift functionality, and the OS is a customized version of Vidaa OS, with key streaming apps, Apple AirPlay, Miracast and Matter on board.
For gamers there’s HDMI 2.1 support, with 144Hz VRR at 4K, and a dedicated low-latency gaming mode. There are multiple sizes here, from the compact 42-inch to the range-topping 77-inch.
As you’d expect from Loewe these are premium priced TVs. Prices start at £2,500 (about $3,350 / AU$4,799) and rise to £4,000 (about $5,370 / AU$7,675). The Loewe Antares soundbar is £300 (about $400 / AU$575).
At the moment this is a UK-only release, though Loewe told TechRadar that a US launch is being considered, but isn’t confirmed yet.
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